Group strengthens leadership for upcoming wires and cables venture, targeting launch in the third quarter as part of expansion strategy.
April 1, 2026

Aditya Birla Group has appointed Sriram Rangarajan as Chief Executive Officer of its upcoming wires and cables business, ahead of its planned third-quarter launch.
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The move marks the conglomerate’s fourth new venture incubation in the past three years, reflecting its strategic push into new business segments.
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Mr. Rangarajan brings extensive experience within the group, having held leadership roles at Grasim Industries, where he was involved in driving strategy and overseeing key business operations. His background in managing large-scale industrial businesses is expected to support the group’s expansion into the wires and cables segment.

