Growth in Indian Wire and Cable Industry – The Way Forward
India’s wire and cable industry is experiencing robust growth. This expansion is driven by large-scale infrastructure projects, increasing urbanization, and the ongoing digital transformation across sectors. While India is less export-dependent than China, its domestic demand is strong and sustainable, supported by government initiatives and private investments in power, telecom, and construction.
The demand from foreign companies may weaken because of the recent US tariffs that are announced. Most of the uncertainty is likely to persist for the coming years, and we all need to adapt our global strategy accordingly. Taking everything together, a growth of over 6% a year in the coming 5 years seems realistic in my opinion.
Watch: Top Cable Companies in India
Major Trends in Terms of Technology, Product Mix, and Supply Chain
The energy segment is growing fast because of the demand, as mentioned earlier. In the communication segment, we’re seeing a shift toward LAN cable manufacturing, as fiber optic volumes tend to decline slightly. The principle that ‘the last mile will always stay copper’ is influencing product strategies. Technologically, there’s growing interest in AXT (Alien Cross Talk) testing, EMC measurements, and high-frequency performance validation. Supply chains are adapting to these needs with some tendency to localize sourcing where possible. The demand outside India is increasing, however, Indian manufacturers can only ride on this trend under provision that the international standards are met. That is where the AESA measurement instruments come in.
Impact of New Entrants in the Industry
New entrants are intensifying competition, particularly in pricing and service expectations. This is pushing established players like AESA to innovate faster, offer more tailored solutions, and enforce after-sales support. The market is becoming more dynamic, with customers expecting value beyond the product, such as training, calibration services and flexible service models.
Future Readiness to Compete in the Evolving Market
By focusing on service and presence in the country! We are strengthening our local partnerships, notably with Sci-Mach Industrial in New Delhi, with whom we have collaborated for many years. Over time, their technical expertise has grown significantly, and they are now capable of servicing our high-technology equipment. In response to the market’s growth, we are also expanding our technical support resources dedicated to India. Further, we are widening our product lines to best address the needs in the Indian market. I would like to add that we are also servicing equipment made by our former competitors that left our market segment.
B2B Exhibitions Fueling Industry Growth
Exhibitions like Cable & Wire Fair are essential for networking, show our innovation, and understanding market needs. They stimulate collaboration, knowledge exchange, and help companies stay aligned with industry trends. For us, they are key to our visibility and connect with decision-makers. Participating in the show is a must—it helps in developing the much-needed relationships with industry players. It is a continuous effort, and we are happy to be engaged in it.
Also Read: Ajex & Turner: Innovating Wire Technology With Advanced Machinery and Dies
Past Participation Experience in Cable & Wire Fair
Our previous participation has led to valuable partnerships, increased brand recognition, and direct engagement with key players in the market. It has also helped us understand the evolving needs of the Indian market and tailor our offerings accordingly. We will continue participating in this valuable event.
Expectations from Cable & Wire Fair 2025
We expect Cable & Wire Fair 2025 to be even more dynamic, with a strong focus on smart testing solutions, sustainability, and digital integration. Visitors to our booth can look forward to insights into our latest systems like VEGA AXT and 813X, designed for high-performance cable testing and better insight on how we can service the installed base in India that is becoming considerable over the years.
Visit Stand: Hall 4/ N2-1 at Cable & Wire Fair 2025, New Delhi
