Extreme Coatings: Investing in R&D, Advanced Wear-Resistant, Corrosion-Resistant Coating Technologies - Wire & Cable India
Wire & Cable India
Industry Trends

Extreme Coatings: Investing in R&D, Advanced Wear-Resistant, Corrosion-Resistant Coating Technologies

extreme coating

Growth in Indian Wire and Cable Industry- The Way Forward
The Indian wire and cable industry is witnessing robust growth, driven by rapid infrastructure development, urbanization, renewable energy projects, smart city initiatives, and large-scale electrification programs. The government’s strong push for power, telecom, and industrial growth has created steady demand. With India’s focus on ‘Make-in-India’ and rising exports, we believe this growth trajectory is sustainable over the long term.

Major Trends in Terms of Technology, Product Mix, and Supply Chain
We see a strong move toward high-performance, durable, and specialized cables that can withstand harsh operating conditions. The industry is also adopting automation, digital monitoring, and smart manufacturing practices. On the supply chain side, companies are localizing sourcing to reduce dependency on imports, while at the same time focusing on eco-friendly and recyclable materials.

Watch: Top Cable Companies in India

Impact of New Entrants in the Industry
The entry of new players has made the market more competitive, pushing everyone to innovate faster and deliver higher quality at competitive prices. Customers today expect not only cost efficiency but also durability, performance, and sustainability. This healthy competition is driving the adoption of better technologies and faster response to customer needs, which benefits the industry as a whole.

Future Readiness to Compete in the Evolving Market
We are investing heavily in R&D, advanced coating technologies, and customized solutions to meet the specific needs of different segments. Our focus is on abrasion-resistant, corrosion-resistant, and wear-resistant solutions that extend product life and improve efficiency for customers. We also place great emphasis on after-sales service, partnerships, and consistent quality to ensure that we stand out in a competitive market.

B2B Exhibitions Fueling Industry Growth
B2B exhibitions act as a catalyst for industry growth by bringing together manufacturers, suppliers, customers, and technology providers on one platform. They encourage knowledge sharing, showcase the latest innovations, and open up collaboration opportunities. Events like Cable & Wire Fair also help highlight India’s growing role in the global wire and cable supply chain.

Past Participation Experience in Cable & Wire Fair
This is our first time participating in the Cable & Wire Fair. We hope that the fair will give us both visibility and credibility within the industry, allowing us to expand our reach and better understand evolving customer requirements.


Also Read: Eurolls: Advancing in Titanium Applications and Eco-Friendly Practices


Expectations from Cable & Wire Fair 2025
For Cable & Wire Fair 2025, we look forward to engaging with both domestic and international customers, exploring partnerships, and showcasing our latest solutions. Visitors to our booth can expect to see innovative wear-resistant and corrosion-resistant technologies, extended-warranty solutions, and customized offerings designed to enhance machine life and reduce downtime. We aim to demonstrate how our products not only meet current needs but also prepare businesses for the future.

Visit Stand: Hall 5/ E9-2 at Cable & Wire Fair 2025, New Delhi

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