Growth in Indian Wire and Cable Industry- The Way Forward
India’s wire & cable industry is experiencing strong, multi-year growth driven by accelerating power-sector investments, rapid expansion of digital infrastructure and data centres, robust construction activity, and the early-but-fast growth of electric vehicles, data centres and renewables. Multiple market studies show healthy CAGR projections and a steadily rising market size, indicating that demand is structural rather than purely cyclical.
Primary Drivers of Wire and Cable Industry Expansion
Power transmission & distribution, large-scale renewable deployments, railways & metro electrification, telecom and data-centre rollouts, and EV charging infrastructure are the principal demand drivers at present. Together these sectors are creating both volume demand (standard power & distribution cables) and a higher-value pull for specialty compounds and flame-retardant/LSZH solutions used in critical infrastructure.
Watch: Top Cable Companies in India
Major Trends in Terms of Technology, Product Mix, and Supply Chain
We are seeing two parallel shifts: technical upgrading — wider adoption of XLPE, LSZH and zero-halogen flame-retardant compounds for safety-critical projects; and supply-chain localisation — domestic capacity build-out and strategic partnerships to reduce lead times and import dependence.
These trends are forcing cable makers and compounders to invest more in application R&D and quality-control labs.
Impact of New Entrants in the Industry
New entrants increase competitive intensity on price and delivery but more importantly, they accelerate innovation and localisation. Competition has prompted faster product development cycles (new flame-retardant grades, semi-conductive solutions, etc.), improved service models (technical support, on-line QC), and more collaborative customer-supplier R&D. For established players, the imperative is to differentiate on value, consistency, and technical support rather than on price alone. The impact will be largely on smaller players and unorganized sector, relatively insulating the large organized pack.
Crucial Financial Information, Important Events, and Advancements
Over the last 12–18 months Shakun Polymers has continued capacity and product-portfolio expansion while strengthening global partnerships. Notably, our strategic partnership with Alphagary (Orbia group) has enabled broader market access and the joint introduction of semi-conductive product lines (branded ESCONTEK) for new geographies — a step that supports export and application diversification. At the same time, we have announced plant expansions to increase throughput substantially from our earlier baseline capacities.
Significant Expansions, Investments, and Capacity Enhancements
We have invested in additional production capability at our Halol facility and are working to scale overall capacity significantly with planned growth from existing levels to the 80,000–1,00,000 TPA range- as we expand product ranges and serve new export markets.
These investments include production-line additions and support facilities that help maintain product consistency for critical cable applications.
Future Readiness to Compete in the Evolving Market
We are focusing on four priorities: solution-based deliverables for higher-performance and safer compound grades; stronger quality systems and customer application support (trial runs, on-site technical assistance); strategic partnerships and selective export market entry to diversify demand; and targeted capacity investments that improve reliability.
These measures position us to compete on technical value rather than only on price.
B2B Exhibitions Fueling Industry Growth
Trade fairs are critical for the wire & cable ecosystem. They accelerate technology transfer, enable live product demonstrations and trials, facilitate buyer-seller matchmaking, and create forums for regulators, utilities, and OEMs to define technical expectations.
For a technical supplier, the concentrated access to decision-makers and product engineers at a show, compresses months of market outreach into a few days, speeding rollouts and collaborative development.
Past Participation Experience in Cable & Wire Fair
Past editions in Cable & Wire Fair have provided high-value exposure to several OEM procurement teams, led to direct commercial trials, and helped us form technical partnerships that escalated business discussions into trial orders. The concentrated visibility at the fair has also supported export leads and technology collaborations, validating investment in new product development and application support.
Also Read: SETIC & POURTIER: Trusted Globally, Growing Locally in India
Expectations from Cable & Wire Fair 2025
At Cable & Wire Fair 2025, we expect to engage with new OEM and utility customers, demonstrate recent product launches and capacity readiness, and run technical discussions for trials and qualification projects.
Visitors to our booth can expect: technical demonstrations of our latest flame-retardant and semi-conductive compounds, application-based discussions, and previews of our expanded production capability and service offerings. We will have our team onsite to discuss trials and qualification paths.
Visit Stand: Hall 5/ B2 at Cable & Wire Fair 2025, New Delhi
