Growth in Indian Wire and Cable Industry- The Way Forward
The Indian wire and cable industry is expanding rapidly, driven by infrastructure, construction, power upgrades, renewables, and digital networks like 5G. Trends such as urbanization and electrification point to continued momentum, though long-term growth hinges on managing raw material volatility, policy stability, and automation.
In short, this is more than a cyclical spike — many drivers are durable. But growth will be uneven, and the winners will be those who invest in efficiency, quality, and risk management.
Impact of New Entrants in the Industry
The Indian cable and wire industry has seen steady growth driven by renewable energy expansion, infrastructure development, and increasing urbanization. The entry of new players is accelerating competition, but it is also raising the bar for innovation and efficiency. Customers are becoming more informed and demanding solutions that combine performance, reliability, and sustainability.
For Windak, this competitive environment is positive, and it motivates all industry stakeholders to push boundaries in automation, packaging efficiency, and product quality. We have always focused on delivering cutting-edge solutions that address specific production challenges, such as reducing manual handling, optimizing space, and improving packaging aesthetics. In parallel, we design our solutions with sustainability in mind, enabling the use of recyclable packaging materials and helping customers lower their environmental footprint. The market’s dynamism encourages us to continue introducing technologies that not only keep pace with demand but help customers stay ahead of it.
Watch: Top Cable Companies in India
Future Readiness to Compete in the Evolving Market
Windak has been a trusted global partner for automated cable packaging solutions for over 30 years, and we see India as one of the most promising growth markets. Our strategy to lead in such a fast-evolving landscape is built on three pillars: local relevance & measurable benefits, technology leadership, and customer-centric approach.
We adapt our solutions to the specific needs of the Indian market, such as compact designs for limited floor space and fast changeovers for varied product sizes. Our systems are designed to deliver lower service and maintenance costs, maximized performance for high output, easy and efficient packaging through full automation, and reduced errors with precision-driven processes.
We are preparing to introduce an innovative coil-in-a-box solution to the Indian market. This system automatically places ready cable coils directly into boxes without additional stretch wrap, supporting sustainability goals while delivering consistent, high-quality packaging.
Beyond equipment supply, we provide robust after-sales support, operator training, and upgrade options to extend equipment lifecycle. Our solutions also integrate intelligent scrap handling systems to minimize waste and improve production efficiency.
By combining these strengths, Windak aims to help Indian cable manufacturers increase competitiveness, embrace sustainable practices, and capture the benefits of advanced automation.
B2B Exhibitions Fueling Industry Growth
B2B exhibitions like Cable & Wire Fair play a vital role in accelerating industry growth. They create a platform where technology providers, manufacturers, and decision-makers can meet face-to-face, exchange knowledge, and build trust — something that is especially important in capital equipment investments.
For fast-developing markets like India, exhibitions are a catalyst for innovation. They allow manufacturers to see the latest solutions live, compare technologies, and explore how automation and sustainable packaging can solve real production challenges. At the same time, they help companies like Windak better understand local needs and adapt our solutions accordingly.
These events not only showcase new technologies but also strengthen the ecosystem by fostering collaboration, partnerships, and long-term business relationships. Ultimately, exhibitions drive adoption of advanced solutions, which benefits the entire industry by raising efficiency, quality, and competitiveness.
Expectations from Cable & Wire Fair 2025
Cable & Wire Fair 2025 will be an exciting opportunity for us to engage with industry peers and showcase how we’re driving innovation in cable packaging and handling. We expect the event to foster valuable discussions around efficiency, automation, and sustainable practices that are shaping the future of the wire and cable industry.
At our booth 3R2-2 this year, visitors can discover our latest technologies, including coiling machines that pack cables directly into carton boxes without the use of plastic — a more sustainable and eco-friendly solution for cable packaging. Beside our standard range of cable packing machines, we will also highlight our inline, fully automated spooling machines designed to minimize operator dependency and maximize production efficiency.
Our goal is to provide visitors with practical insights into how these solutions can reduce costs, improve workflow, and support more sustainable operations across the industry.
Visit Stand: Hall 3/ R2-2 at Cable & Wire Fair 2025, New Delhi
