Calling India as an emerging, ambitious and exciting market with growth potential in all areas of the cable and wire industry, Mr. René Günther, Sales Director, Woywod Kunststoffmaschinen GmbH & Co. Vertriebs-KG, shares with Wire & Cable India that ease of operation and operational safety of the devices or dosing units and systems are becoming important in the country. WOYWOD is looking forward to continuing its work with its valued customers to develop advanced solutions for mixing and compounding to meet rising customer expectations.
Wire & Cable India: Please briefly outline your company’s cable and wire industry product focus, including key technologies, product types, and principal end-use sectors.
René Günther: WOYWOD Kunststoffmaschinen GmbH & Co. Vertriebs-KG focuses on precision dosing and mixing systems for plastics processing in the cable and wire industry.
With our modular plasticolor system, we provide volumetric and gravimetric dosing, mixing and color change solutions tailored to extrusion applications. Our systems support efficient, scalable production of cables, wires and fibre optics, as well as technical profiles and other extruded products.
Our key end-use sectors include cable and wire manufacturers, plastics extrusion and injection molding with customized solutions designed for quality, durability, and cost efficiency.
Watch: Top Cable Companies in India
WCI: Within your core product segments, how would you characterise current demand conditions and order visibility?
RG: In our area, dosing, material conveying and drying demands are still very high. There is an increasing demand for high-quality solutions, as customer expectations regarding product quality are rising.
WCI: Within your manufacturing offerings, how do you currently assess investment sentiment among wire and cable producers, particularly in emerging markets such as India?
RG: India is an emerging industrial nation with ambitious goals in infrastructure, green energy and environmental protection. The demand for products in the cable sector is increasing.
WCI: Which customer or application requirements are currently exerting the greatest pressure to improve productivity and quality within your product range?
RG: Ease of operation and operational safety of the devices or dosing units and systems are most important. In India, the trend is also increasingly moving away from processing compounded material. With regard to long-term cost savings and manufacturer-controlled product quality, the shift is towards in-house mixing directly on the extruders, especially for foamed and cross-linked products.
India is an emerging industrial nation with ambitious goals in infrastructure, green energy and environmental protection. The demand for products in the cable sector is increasing.
WCI: Which manufacturing disciplines, automation measures, or quality-assurance practices have delivered the most tangible improvements in your yield or rework reduction?
RG: The avoidance of production waste and reproducible production processes have brought-in tangible improvements in our work. Individual planning of the systems tailored to the product to be produced helps to establish efficient and cost-conscious manufacturing.
WCI: How are sustainability and decarbonisation goals translating into practical changes at your company?
RG: This begins with the selection and monitoring of upstream suppliers and continues in the design of the equipment and systems. Energy-efficient motors and the use of low-voltage technology are measures we have implemented to ensure sustainable operations. Electric vehicles are also increasingly being used to generally drive decarbonization forward.
WCI: How are cost pressures across raw materials, energy, or logistics being managed without compromising product reliability or compliance?
RG: Here too, consistent development and training of our employees helps in compliance management and product quality. Modern manufacturing methods and well-trained employees form the foundation for well-managed operations and product reliability.
In India, the trend is increasingly moving away from processing compounded material. With regard to long-term cost savings and manufacturer-controlled product quality, the shift is towards in-house mixing directly on the extruders, especially for foamed and cross-linked products.
WCI: How has the wire and cable industry benefitted, in practical terms, from automation or real-time digital control?
RG: The demands of quality products are constantly increasing. The use of the technologies enhances efficiency and repeatability. The analysis of relevant data which we provide helps to analyze and utilize business and quality data.
WCI: Looking ahead three to five years, which wire & cable segments or applications are most likely to drive the next investment cycle?
RG: Looking ahead, energy transmission, high-speed data transmission (data centers) and custom cable manufacturing will be the main focus in the wire & cable application.
Also Read: Traxit (Klüber Lubrication GmbH): Indian Wire Manufacturers Focussing on Process Optimization and Sustainability
WCI: How do you see India as a market?
RG: We have gathered many impressions over the past years. India is an emerging, ambitious and very exciting market with great growth potential in all areas of the cable and wire industry. We are also looking forward to continuing to work together with our valued customers to develop solutions that advance India’s exciting development.
