KEI Wires & Cables - Wire & Cable India
July 29, 2026

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Tag : KEI Wires & Cables

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KEI Industries Appoints Rashmika Mandanna as Brand Ambassador

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Actor to lead integrated marketing campaign under a two-year partnership. The partnership is part of KEI’s broader brand-building strategy, leveraging Rashmika Mandanna’s widespread appeal and strong connect with audiences. Jun 25, 2026 KEI Industries Ltd. has appointed actor Rashmika Mandanna as its brand ambassador for a two-year term, reinforcing the......
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Borouge and KEI Industries Sign MoU to Strengthen India’s Power Transmission Infrastructure

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The partnership focuses on advanced XLPE materials to support high-quality cable manufacturing for India’s evolving power transmission needs. Feb 9, 2026 Borouge has signed a Memorandum of Understanding (MoU) with KEI Industries Ltd to explore a strategic collaboration in India’s power transmission and distribution sector. The MoU was signed by......
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KEI Industries Aims to Strengthen Global Presence, ExploreHigh-Growth Sectors

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KEI Industries envisions sustained growth in the coming years on the back of latest products like Next Gen Living KEI Conflame Green+, a halogen-free, low-smoke and eco-friendly wire; cutting-edge technologies like Salesforce software; strategic expansions, such as the Sanand plant in Gujarat for the manufacturing of high-end cables; strengthening of......
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KEI Industries Collaborates With Influencers to Spread Awareness About Good Wiring

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KEI Industries has launched a new campaign to spread awareness on the importance of proper house wiring. February 3, 2021 As reported in a leading daily, KEI Industries Limited has launched a new influencer campaign titled ‘Har Tension Sahe Chalti Rahe’, in collaboration with Raj Shamani and Samar Experiment. The......
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